Description:
Make your impact within a rapidly growing Fintech CompanyWe are seeking an experienced Senior Marketing Counsel to join our legal team, focusing on marketing compliance and legal review for A Cloud-Based Software Provider Company's marketing initiatives and customer communications. This role requires expertise in advertising law, consumer protection regulations, and marketing compliance for financial services companies.
Key Responsibilities:
Marketing & Advertising Compliance
- Review marketing materials, advertising campaigns, and customer communications for compliance with applicable laws and regulations
- Ensure adherence to FTC advertising guidelines, state consumer protection laws, and industry best practices
- Develop and implement marketing compliance policies and procedures
- Provide legal guidance on digital marketing, social media campaigns, and content marketing strategies
- Review and approve promotional materials, website content, and customer-facing communications
- Ensure compliance with CAN-SPAM Act, TCPA, and other communications regulations
- Stay current on evolving advertising and marketing regulations impacting financial services companies
- Interpret and apply consumer protection laws including state UDAP/UDAAP statutes and FTC Act requirements
- Monitor regulatory guidance from FTC, CFPB, and state attorneys general affecting marketing practices
- Analyze emerging trends in marketing law and digital advertising regulations
- Support trademark and brand protection initiatives
- Review marketing partnerships and sponsorship agreements for brand compliance
- Advise on intellectual property issues in marketing and advertising materials
- Manage the trademark portfolio
- Partner with marketing, creative, and communications teams to ensure compliant campaign development
- Work closely with compliance team to integrate legal requirements into marketing processes
- Provide training and guidance to marketing teams on advertising law compliance
- Support business development initiatives with legal review of marketing-related agreements
- Collaborate with external marketing agencies and vendors on compliance matters
- Juris Doctor (JD) from an accredited law school
- Active bar admission in good standing
- 7+ years of legal experience with substantial focus on marketing and advertising law
- Minimum 2 years of experience in marketing counsel role, preferably in financial services or technology companies
Specialized Marketing Law Knowledge
- Deep understanding of FTC advertising guidelines and enforcement practices
- Knowledge of state consumer protection laws and advertising regulations across multiple jurisdictions
- Experience with digital marketing compliance including social media, email marketing, and online advertising
- Familiarity with industry-specific marketing regulations for financial services companies
- Knowledge of intellectual property law, particularly trademark and copyright issues in marketing
Professional Experience:
- Previous experience at fintech companies, financial services firms, or technology companies
- Experience with regulatory examinations and enforcement proceedings related to marketing practices
- Experience working with creative and marketing teams in fast-paced technology environments
- Background in advertising legal work or in-house marketing counsel roles
Core Competencies:
- Strong analytical skills with ability to interpret complex advertising and consumer protection regulations
- Excellent written and verbal communication skills with ability to provide practical business guidance
- Ability to work in fast-paced environment while managing multiple marketing campaigns and priorities
- Business-minded approach to legal guidance that supports marketing innovation while ensuring compliance